Skip links


Ecommerce Marketing Agency

What is the definition of an eCommerce agency?

An eCommerce agency, as the name suggests, specializes in… eCommerce. Obviously.

Now, if you’re wondering what an “eCommerce agency” actually does, you’ve come to the perfect place.

In a nutshell, an eCommerce agency is a team of specialists who can assist you in achieving your eCommerce company objectives. They’ll combine creative, technological, and marketing skills to bring your products online and in front of the right people, all while keeping the experience as user-friendly and on-brand as possible.

How Does a Digital eCommerce Agency Work?

If you’ve never worked at or with a digital eCommerce agency before, you may have a few questions about what the best eCommerce agencies do and how the eCommerce agency do it:

  • What are the workings of an eCommerce marketing agency?
  • What advantages may an agency provide?
  • How much does it cost to hire an agency?

The digital commerce agency Sydney is dedicated to assisting eCommerce enterprises in their expansion. To do so, the eCommerce company believes that every client should have a basic understanding of how an agency works. They’ve outlined some elements to assist you in understanding what makes a strong agency, whether you’re just getting started or selecting a new partner.

What Is a Digital eCommerce Agency?

A digital eCommerce agency is a third-party company that works with your company to solve difficulties and assist you in reaching your objectives. Creative, technology, and marketing services are frequently used strategically by agencies to achieve this.

Because every agency is different, the agency offers the client-working approach and perspective in this piece. Their company operates on a full-service basis. They provide strategy, creative, marketing, and technology services all under one roof. The eCommerce agency Sydney employs inbound marketing to get new people to your website and provide engaging website design and technology to aid conversion.

What Can A Digital eCommerce Agency Do To Assist You?

  • The guidance that is up to date

To assist you to succeed, a great eCommerce marketing agency keeps its finger on the pulse of industry trends, systems, and software. A qualified digital eCommerce provider will demonstrate a strong understanding of where eCommerce is headed, whether you need help with SEO techniques, web design, or lead generation.

To remain on top of how changes affect their clients, agency partners frequently design and research their educational content. To validate and differentiate agencies, the agencies recommend requesting these types of resources during your search process.

  • From the Outside Looking In

they feel that a second view can always be beneficial. A successful digital eCommerce agency can provide new ideas and views to help you boost your marketing and business.

Our client interactions are viewed as partnerships. They do this by becoming an extension of the in-house team, providing insights, strategies, and tactical support.

  • Technical know-how

The eCommerce company believes that technology decisions should be guided by business strategy. As a result, a certified eCommerce marketing agency partner will not sell you off-the-shelf technologies. Instead, they’ll provide you with a prescriptive stack that’s tailored to your goals.

  • Communication

A strong agency-client relationship is built on communication. However, the best companies frequently discover that this is a source of frustration for many clients who have worked with the wrong partner. So, how do you go about searching for the appropriate match?

They advocate using the sales process as a gauge for communication frequency and openness. The account managers supervise the client relationships at Groove Commerce, functioning as a single point of contact to expedite communication.

When you have a question, they’ll put you in touch with the team member who knows the most about the subject so you can get the best, most relevant responses possible.

What Are the Benefits of Hiring an eCommerce Agency?

For the same reasons that you would employ a contractor to build your house: they know what they’re doing and have the means to complete the project.

Of course, if you’re building a yurt and know how to put things together, you might be able to do it yourself. You’ll need real professionals if you’re creating a 5BR/3BA colonial.

Similarly, eCommerce digital properties, marketing initiatives, and overall strategy are all subject to change. Internal teams’ capacity is regularly exceeded by consistent high-level execution. While it is true that you can create your in-house team, the cost and trouble of doing so will most likely outweigh the benefits.

Using an eCommerce agency also allows you to take a more hands-off approach. It’s the correct thing to do for busy owners and operators who want results.

Should I Hire A Digital eCommerce Agency Or Hire An Employee?

Many companies argue whether to hire an in-house marketing staff or hire a marketing agency. Although adding internal staff has its advantages, they have found that recruiting external partners yields a higher return for a lower annual investment. Take a vision at the table below for an example:

  • Expenses for a Year
  • An employee of Internal Marketing


When it comes to employing internal personnel, companies often have two options: experts or generalists. Specialists are valuable because they have deep expertise in a particular subject. Their capacity to do jobs outside of this region, however, will be limited, necessitating additional training.


You gain access to a whole team of highly skilled specialists when you work with an agency. As a result, this unparalleled expertise can help your company grow for less money. Groove Commerce’s inbound marketing retainer gives you access to the following:

  • Strategists in the Digital Age
  • Designers of Interactive Media
  • Developers who work on both the front-end and back-end of a website
  • Account Managers who are dedicated to you

What is the definition of a full-service eCommerce agency?

Full-service appears to be something that no one would refuse. People assume that full-service implies obtaining all the services they anticipate, plus a few extras, even if they have no idea what that entails. It’s true in a way and makes sense. In a perfect world, you would be able to acquire all-inclusive services for anything from auto maintenance to eCommerce firms. While you may have some ideas about what a complete auto repair service may include, this isn’t the case with eCommerce agencies. While that sounds appealing, you’re probably unsure what a full-service eCommerce agency can offer, which is normal.

eCommerce is a rapidly expanding industry. Many of the participants are new to the game. Even if you’re a seasoned eCommerce specialist, firms that help businesses like yours haven’t been around for a long time. Because you may not deal with an eCommerce agency regularly, and you may not even be aware of what an eCommerce agency does in general, let alone one that provides a broad range of services. It’s perfectly natural, and you’re not the only one who feels this way. We’ve got you covered.

What Does It Mean to Work with a Full-Service eCommerce Agency?

It’s reasonable to believe that all eCommerce providers provide all of the services your online store would require. This is ideal, but it is not correct.

While eCommerce agencies specialize in supporting—you guessed it—eCommerce enterprises, they don’t always provide all of the services that an eCommerce business may require.

For example, you might come across an eCommerce agency that specializes in the development, another that specializes in digital marketing, B2B vs. B2C, another that specializes in content marketing, and so on. While all of these firms serve the eCommerce business, their services aren’t quite “full-service.”

You’ll need to engage with three different firms if you need to establish an eCommerce website, create material for your blog, and then advertise that content to attract visitors to your website.

Full-service eCommerce agencies address this overspecialization. These are agencies that handle everything with larger teams, providing you with the strength of a specialist without hiring numerous firms.

A full-service eCommerce agency will not pick up your laundry or feed your cat, but they will provide all of the services your eCommerce business may require. This includes, but is not limited to, the following:

  • Strategy for Ecommerce
  • Setup of eCommerce Development Monitoring and Analytics
  • UI/UX (User Interface/User Experience) Design
  • Optimizing the Performance of Your Website
  • Integrations in the Back Office


What Are the Advantages of Working with a Full-Service eCommerce Agency?

Working with a full-service eCommerce agency has several advantages, including preserving your mental health. To begin with, you won’t have to juggle work between several agencies to complete tasks.


You’re a go-getter if you’re wondering, “Why shouldn’t I work with and coordinate amongst several agencies at the same time?” That is beneficial to you. You’re on your way somewhere. Burnout might be one of those locations.

Working on multiple tasks while coordinating across different eCommerce agencies with separate teams can be time-consuming and excruciating. It isn’t a long-term solution to your problem.

It’s the equivalent of trying to reason with a drunken grizzly or convincing a hungry grizzly that you don’t taste good or anything else that takes a lot of effort and doesn’t work.

Even if you manage to work with and coordinate between numerous agencies while still having time to operate your firm, you’ll quickly wonder why you hired an eCommerce agency in the first place.

Working with an agency has several advantages, one of which is providing a hands-off solution. When you partner with a full-service eCommerce organization, you’ll get exactly that. And if that isn’t the case, and you find yourself coordinating between multiple firms, why not hire freelancers and save money?

It makes the most sense to work with a full-service agency.

Here are some more benefits:

Long-term strategy and vision—because full-service agencies provide everything from strategy and creativity to marketing and technological services under one roof, they tend to take a big picture approach to achieve your long-term objectives.

Full-service agencies maintain their team up to date with the latest eCommerce technology and trends because they’re often more extensive and more established.

Full-service eCommerce companies, unlike smaller agencies, can handle all of your business’s demands, making in-house teams obsolete. This will allow you to outsource your company’s marketing and technical parts to save money on hiring an in-house team.

Uses multi-channel opportunities—as a full-service firm, they must work across multiple channels. This enables you to fulfill rising customer demand, increase engagement, and capitalize on multi-channel opportunities.

A full-service eCommerce agency provides a simple solution to all of your eCommerce demands. Everything from eCommerce websites and exceptional feature development to digital marketing and overall strategy is handled by these firms.

Because employees from several disciplines collaborate in full-service agencies, you won’t be in the position of trying to manage this vital revenue-generating force on your own.

Full-service agencies make scaling your marketing efforts more accessible, in addition to being a hassle-free solution. Because these firms are typically larger, they can handle your additional workload on short notice. Nothing less than full-service outsourcing will suffice if your goal is to expand your eCommerce firm. They should be aware. To discover more, get in touch with the staff.

What Does It Cost to Hire an eCommerce Marketing Agency?

Inquiring about eCommerce marketing agency fees is like enquiring about life’s meaning. It isn’t easy to acquire a definitive response.

The cost of an eCommerce agency is determined by several factors. These factors include the agency’s experience, proximity, and the services you require.

If the eCommerce agency could have given you exact rates for all eCommerce marketing agency services, that would have been fantastic. Price ranges are the best they can do.

Here are some figures to assist you in estimating the cost of working with an eCommerce platform:

eCommerce Website Development—The cost of developing an eCommerce website can range from $10,000 to $500,000. The entire cost is determined by custom design, integrations, functionality, project size, and platform.

eCommerce agencies may charge you an hourly rate for various projects. And depending on the hourly rate, you should expect to pay anywhere from $150 to $250. This is dependent on the agency’s level of experience and location.

Annual Support Plans—An eCommerce marketing agency’s annual support package typically covers everything you’ll need to market and sell your products online. Front-end and back-end development, digital strategy, design, and even campaign management are all included.

You should expect to pay anywhere from $30,000 to $144,000 each year for such a service. Some firms charge even more, and this is for small businesses. This, too, is contingent on the agency’s quality and the services included in the support plan agreement.

Email Marketing—The cost of email marketing services is determined by several variables. The size of your list, the platform you’re utilizing, and whether or not template design is included are all factors to consider. In most situations, you may anticipate paying a monthly cost of around $2,000 in most cases.

What Should I Look for in an eCommerce Agency?

There are many fantastic eCommerce agencies to choose from. They’re out there, serving clients from all around the world. While a particular agency may be excellent, it may not be the best suited for you.

Here are some pointers to guide you in finding the best eCommerce agency for your needs:

Look for relevant industry experience—

Experiencing relevant industry experience is always a plus. It will be a lot easier if you work with an agency with a proven track record in your industry.

You’ll be working with a team that knows everything there is to know about your field. This means you won’t have to struggle to explain your company’s operations to the agency.

It also entails not squandering time and money on items that aren’t relevant to your industry.

Without many directions, it’s acceptable to expect the proper agency to generate better content, more technically appropriate solutions, and do the right thing.

What’s the point of employing an agency in the first place if you have to do a lot of babysitting and explain every single detail in long meetings?

Make sure they treat their clients well—

two of the most overused words in the digital marketing industry are “our customers come first” and “we’re a customer-driven agency.” That’s something everyone says, and it’s a no-brainer.

If you want to know if an agency truly cares about its clients, listen to what they have to say. You can either contact them personally or read the verified evaluations of the agency.

Clearly define your goals—

You must clearly understand what “success” looks like before working with an eCommerce agency. Set explicit Key Performance Indicators (KPIs) and talk about what you want to accomplish and how the agency can help you get there.

This will make determining whether the agency’s team knows what they’re doing much more accessible. It will also be easier to monitor results and determine whether your investment is worthwhile once you begin working with them.

With over 5.4 BILLION Google searches per day, your dream customers are certainly searching for your services on Google.

But is your business being found?

Skip the queue and get onto page 1 of Google instantly with the pay to play Google Ads platform with google search, shopping or youtube ads.

Our Melbourne Google Ads team of accredited specialists can help you stand out from your competitors with the latest Google Ads technology, a proven data-driven approach and decades of experience.

results of google ranking





We’re Trusted By Companies Of All Sizes

Here’s Some Of The Result’s We’ve Achieved For Our Google Ads Clients

overview of conversion and cost per clicks
reduce cost per clicks
overview of conversion
Claim Your Free Growth Plan
Managed Ad Spend
Delighted Clients
Revenue Generated
Completed Web Projects

“I just want an honest agency who I can rely on to generate profitable results and take these marketing headaches off my plate…”

You are here because, like our current clients, you want an honest marketing agency that makes your life easier, gets the job done right, and can be relied upon to generate more profit through ethical advertising.

However, from our founding team’s experience working in some of the top agencies in the country, it’s clear most other agencies inflate potential results and make wild sales pitches so they can squeeze as much money out of you as possible.

There’s simply no transparency. No genuine expectation setting. No brutal honesty. And worst of all, no accountability.

Swiftly Transform Your Business Into A Profit Generating Machine Which Makes Life Easier, Fun and Exciting …

When you partner up with Veritas Digital you win big because we are heavily invested in your success alongside you. Instead of hearing excuses or reasons why things can’t be done.

You’ll wake up to a business which consistently generates new customers, more sales and higher profit margins than you’ve experienced before without you having to be heavily involved.

We are a boutique agency who makes your life easier because we not only deploy highly profitable marketing campaigns. But because we solve problems for you in advance to them causing issues. Which means more peace of mind for you! …

Claim Your Free Growth Plan
About Us

Who Are Veritas Digital?

We believe a change is coming in terms of how agencies conduct themselves. Clients don’t want vague guarantees, Account Managers that can’t be reached, and evasive descriptions of what their agency has done with their money each month. To change that, Veritas believes in the following three things:


We’ll tell you in advance if we think there is a better way for you to advertise, and show you exactly what that looks like before you sign anything. You’ll know exactly where we want to take your brand, and why.


No advertising is guaranteed, so if something isn’t working, we’ll be the first to acknowledge it. We want you to work with us because you like what we do, so we have no lock-in contracts for any services ever.


We quantify as much as we can to show you everything we do. No intellectual property, no hidden work, just clear, meaningful updates on all our work. What you are told you get is what you will get.

Our Simple 3 Step Process

01 01

No-obligation Strategy Session

Once you enquire, we’ll arrange a time that works for you to discuss your business, what you need, your history of advertising, and any KPIs you might have. If possible, we’ll also arrange Read-Only access to your reporting tools to see how your business has been developing over the past 12 months.

Don’t worry – you’ll speak to a strategist with first-hand experience, not a salesperson.

02 02

Data-Dive & Strategy Production

We’ll put together a strategy unique to your business, objectives, and current situation. We also take into account your budget, so we can provide you options depending on how quickly you want to achieve your business goals.

We don’t lock you into contracts, so we’ll suggest a minimum length you should run your campaigns to achieve the best outcome.

03 03

Strategy Execution

If you’re happy with what you see, then we can get started straight away. Because you know exactly what your budget gets you before we begin, there are no nasty surprises or questions over what we’re doing each month.

We’ll guide you through everything we do each month so you can understand how & why our campaigns are helping your business grow.

Are You Ready To Grow Your Business?

Claim Your Free Growth Plan
adriatic icon
make your mark icon
dutton group icon
wrinkledoctor skincrae icon

Hear from our happy clients.